The criteria the editors use in choosing winners: "The editors are looking for innovative products that reflect quality, creativity and originality, and fill a need in the market. Safety and functionality are essential."
A Good Morning America Top Pick
Out of the hundreds of pet products Dr. Marty Becker saw this year, he's chosen his top 30 picks for 2011, including a few things he shared with the Good Morning America viewing audience. Dr. Becker's best-of list includes cat condos, puppy treats and aquariums that double as works of art.
When the delivery box containing this product arrived, I wondered, what did I get myself into? I am apprehensive any time I need to assemble furniture, but fortunately, the directions to assemble the 3-Tier Cat Power Tower™ were easy to follow. Within an hour, I had accurately inserted the screws into the pre-drilled holes and had the tree erected and ready for testing among the team of cats. This product earned a five-paw approval rating...
The Cat Power Tower won the prestigious 2010 Gold Medal Retailer Select Award for Product Excellence, presented by PET AGE Magazine and H.H. Backer & Associates Inc. at the 44th Annual Pet Industry Christmas Trade Show in Chicago, October 10, 2010.
The Gold Medal Award is the top honor awarded at the PET AGE Trade Show and is one of only three product awards given. Buyers cast hundreds of ballots for their favorites among items displayed. Retailers are encouraged to make their selections based on potential sales performance, design, quality and price. The annual show is one of the 200 largest tradeshows in the U.S., typically drawing in 9,500+ buyers from 3,000+ retail and wholesale outlets.